As the Easter season approaches, Woolworths is spicing up its bakery aisle with a tantalising new treat that’s sure to get taste buds tingling. The supermarket giant has just announced the launch of Cinnabon Hot Cross Buns, a delightful fusion of the traditional Easter staple with the irresistible flavours of Cinnabon’s signature cinnamon swirl and glaze.
Set to hit shelves later this week, these limited-edition buns are a dream come true for those craving a sweet twist on the classic. By blending warm, aromatic spices with Cinnabon’s indulgent flavours, Woolworths has created a delectable treat perfect for the holiday season.
Donald Keith, Woolworths Bakery Merchandise Manager, expressed the company’s excitement, stating, ‘We’ve seen some of the reactions from customers about our collaboration with Cinnabon and wanted to serve up a surprise by bringing these Hot Cross Buns to shelves early.’ He added, ‘Over the years, we’ve explored many trending flavours for our Hot Cross Buns, but we think the Cinnabon flavour is pretty unique. The classic cinnamon swirl, combined with the indulgent cream cheese-style filling, offers something completely new to our range.’
It’s no secret that Australians love their Hot Cross Buns, with the traditional fruit-filled variety being a top pick since they hit the shelves just after Christmas. However, Woolworths is not one to rest on its laurels. ‘With over 10 different flavours available this Easter season, there’s plenty of time to explore the full range,’ says the retailer. From returning favourites like the Biscoff and Cadbury Caramilk Hot Cross Buns to a selection of gluten-free options, Woolworths is catering to every palate.
The introduction of Cinnabon Hot Cross Buns highlights Woolworths’ commitment to innovation and customer satisfaction. By offering a range of flavours, the supermarket ensures that everyone can find a Hot Cross Bun to love, whether they’re a fan of the classics or on the lookout for something new and exciting.
So, mark your calendars for this Friday, 28 February, when the Cinnabon Hot Cross Buns make their grand debut on Woolworths’ shelves. Whether you’re planning a family gathering or simply looking for a sweet treat to enjoy with your cuppa, these buns are sure to add a special touch to your Easter celebrations.
And remember, these buns are only available for a limited time, so be sure to grab them while you can. Who knows, they might just become your new Easter tradition!
Will you be giving them a try this Easter? Do you prefer the classic fruit-filled variety, or are you excited about bold new flavours like this one? Let us know in the comments below! We’d love to hear your thoughts on this tasty twist and which Hot Cross Bun flavour is your ultimate favourite.
Also read: What happened to affordable Easter eggs? Shoppers react to the price jump
